The Women’s Philanthropy Institute (Indiana University) points out that even when you take into account the differences in education, income, and other factors that affect giving— it’s clear that women in almost every income category give significantly more than their male counterparts. In many cases, they give nearly twice as much.
In every income group (except for women at the lowest income bracket) women give 92% more than men and in the highest income group, women give 94% more.
If you’re skeptical at all, divide the percentages in half. You still have an overwhelming case for involving more and more women in your giving-pool, on your Board, and in every significant possible spot in the organization.
We were putting together a Strategic Task Force for a major institution in the Midwest. The group came up with a dozen names of prominent leaders— all truly significant in the community. And . . . all men. You don’t have to be a consultant to know there’s a major void.
Remember, also, that women control far more than half of the net worth in this country. And it’s growing.
